Magpie

Magpie turns Instagram DMs into a memory layer for Reels. Send a Reel to Magpie and it saves, understands, and makes it searchable later with natural language. Instead of scrolling through saved posts, you can ask things like “that pasta recipe from last week” or “the cafe in Tokyo” and get the right Reel back in DM. It is built for people who save useful Reels but never find them again.